Create a consistent, cohesive brand presence across multiple platforms.
The goal in managing Legacy Lighting’s social media was ultimately to create a consistent brand presence in order to grow brand awareness, build credibility + trust with potential clients and, of course, increase impressions, engagement, and followers of the brand.
THE PLAN
STRATEGY
+ Overhaul of current profile descriptions and imagery. + Cohesive video and photo content creation across all platforms. + Establish consistent social profile names across all platforms. + Regular weekly posting on social. + Copy creation for all social platforms. + Set up and run daily analytics
THE RESULTS
Social Platforms quarterly increase in the first year
ENGAGEMENTS
+70%
average quarterly
IMPRESSIONS
+36%
average quarterly
FOLLOWERS
+12%
average quarterly
SYNOPSIS
Elevating the Brand
Through managing Legacy Lighting’s social media, we’ve showcased their authenticity while building trust with their audience. With reliable, consistent, and quality content posted weekly, we’ve elevated their brand and positioned them to reap the rewards of excellence in their social channels.